Monday, 17 August 2015

3 Tools that you Must Have for your Restaurant Business

The success of a restaurant business depends on marketing, customer service and excellent food. Owners can easily handle the food aspect. But, when it comes to marketing or customer service, many owners fail to stay abreast with the latest technology.
Latest mobile technology has changed the methods of marketing and customer service. If you want your restaurant to stay in the front line of business, it is essential to add following three tools –
Mobile application – Mobile application is the first tool that you require for your restaurant business. It is the age of mobile applications that provides various features to clients. It includes easy payment methods, online ordering, latest offers & discounts and more. Furthermore, it provides you an opportunity to impress your diner’s patrons with your remarkable customer service. It gives you the chance to exceed clients’ expectations by providing personalized services.
Get custom mobile apps for restaurant owners and give them multiple options in payment and ordering. You can also send notifications to your clients through app regarding discounts, seasonal offers, coupons etc. It is an excellent marketing method with much lower costs compare to other promotion options. You can add your restaurant’s menu in application along with pictures. Show your menu’s variety and delicious dishes to your patrons. Not only a custom app improves the customer service, but it also keeps you few steps ahead of your competitors.
Order management system – Also known as the OMS, is another tool that you must have for your restaurant business. With the help of this system, you can send an order confirmation via push notifications to patrons whenever they order by using your mobile app. You can also send push notification to clients regarding expected delivery times or pick up order timeframes. It takes the customer service to a whole new level for clients.
Administrative dashboard – For restaurants, an administrative dashboard is fast becoming a necessity. This dashboard allows you to develop a performance report for your business. It includes the bestselling and most viewed dishes in your menu through mobile application. It gives you deep knowledge of your business’s performance, sales, clients’ references and more. You can make changes in menus according to the more and less popular food items.
Above mentioned three tools can help you increase your revenue as well as your restaurant’s customer base. It also gives you the chance to improve customer service and get more clients with mobile push notifications marketing.

Wednesday, 5 August 2015

Top Five features Every Restaurant App should include

At present lot of customers are dependent on their smart phones in deciding and looking for the best restaurants in their area. In addition, restaurant owners are very well aware of the importance of loyalty and contact when it comes to their customers and to reach the new and existing customers in this age of technology has become simpler by developing a custom mobile app for restaurant

However, if you are planning an app for your restaurant, here are some features that you must include to avail more and more benefits.
  1. Location- The main feature is to include a GPS facility in your app that will guide the customers to your restaurant. Providing a GPS facility in you app will boost up your business and help people find your restaurant easily.
  2. Providing social media options-, Social media options are very important for every restaurant application. Through the different social media options, a customer can popularize your restaurant. For example if a customer likes some dish or meal in your restaurant, he can share it on his account. Furthermore, this is a very good way of marketing and can help in engaging more and more customers.
  3. Push notifications- This is the most important feature that you must include in your restaurant app. Through this feature, you can directly send messages to your customers phones and inform them about you business, offers, deals, and special discounts. Moreover, make sure that the push notification you provide are free and unlimited in number.
  4. Menu- providing a menu to your app has number of benefits. Firstly, it becomes easy for the customers to view all the dishes, food, or meals that your restaurant provides. Secondly, through the menu the customer will have a better idea about the kind of restaurant you are. Also along with the menu option, make sure to include an order option so that people can easily place their order.
  5. Providing proper contact details- At last, do not forget to provide your contact details. If in case a customer wants to make a reservation, he should be, able to contact you easily and for this it is very important to provide the exact and proper contact details in your app.
Make sure to include all the above-mentioned features so that the customers can find out more about your restaurant easily.